Since 2018, Gengee has partnered with the China University Football Association (CUFA) to transform university football in China through data-driven innovation. As the official provider of the INSAIT KS football tracking system, Gengee leveraged its smart football tracker technology to elevate player performance analysis and fan engagement in CUFA’s top-tier competitions. In this article, we will explore how this partnership redefined university football with data-driven insights.
Professional Standards for Collegiate Stars: Since 2018, CUFA has integrated the INSAIT KS system to capture every touch. Using World Cup-level "Connected Ball" technology, we provide university athletes with the same data precision used by elite professionals.
Powering CUFA with Advanced Football Tracking Systems
In 2018, Gengee engineers deployed the INSAIT KS, a cutting-edge smart football tracking system, across CUFA tournaments. This AI-powered technology captured real-time data on players’ internal loads (heart rate, fatigue), external loads (distance covered, sprints), and tactical movements, offering coaches and analysts unparalleled insights.
The results were groundbreaking:
- 600 matches tracked across 3 groups, 8 divisions, and 3 finals.
- 3,398 players and 152 teams analyzed, matching the data standards of professional leagues.
By integrating the INSAIT KS football tracking system, CUFA became a pioneer in collegiate sports technology, bridging the gap between amateur and professional football.
Data on the Move: The lightweight INSAIT KS wearable tracker allows players to perform at their peak without distraction. From sprints to heart rate, every metric is synced instantly to provide a comprehensive view of player exertion and skill.
Fan Engagement Reimagined with Smart Football Tech
Gengee's player tracking system didn’t just benefit players. It brought fans closer to the action through interactive initiatives:
1. “The Best Eleven” Selection
Fans dove into match data and INSAIT KS analytics to vote for their top lineup. The program’s objective metrics sparked debates and deepened fans’ tactical understanding, turning spectators into analysts.
From Stats to Superstars: We transform raw tracking data into engaging content. These "Best Eleven" lineups and FIFA-style radar charts allow fans to objectively evaluate performance and celebrate the top talent from prestigious universities like BUAA.
2. Live Tracking Technology: See the Game Like Never Before
Collaborating with third-party video providers, Gengee's smart football tracking system displayed real-time player movements, heatmaps and formations during live broadcasts. This allowed fans to dissect every sprint, pass, and save, feeling the adrenaline of the pitch from their screens.
Broadcast Innovation: Through live data integration, we bring a "video game" perspective to football broadcasts. Fans can now see tactical shifts, team width, and player heatmaps unfold in real-time, enhancing the viewing experience.
3. “The Most Popular Player” Campaign
Leveraging Ali Sports’ platform, fans voted for standout athletes based on their performance data. FIFA-style player rating cards turned stars into collectibles, fostering community pride and visibility.
A Trusted Partnership: As the official technology provider for CUFA, Gengee is proud to lead the digital transformation of university sports, building a legacy of innovation that inspires the next generation of football talent.
A Legacy of Innovation
“CUFA showcased how smart football technology can inspire players and fans alike,” said Gengee CEO Weidan Chen. “We’re committed to advancing tracking systems that redefine the game.”
Years after its 2018 debut, Gengee's partnership with CUFA continues to influence university sports. By merging the INSAIT KS football tracking system with fan-centric experiences, they’ve set a new benchmark for data-driven football.
Experience the Future of Football
Ready to explore the tech behind CUFA’s transformation? Visit INSAIT KS product page learn how GENGEE’s smart football tracker technology elevates performance and engagement at every level.